In the dynamic world of music and entertainment, few stars have blended talent, beauty, and business savvy as effectively as Rubi Rose. Known for her confident persona and unapologetic presence, Rubi Rose has evolved from a rising model into a powerful figure in hip-hop. Over the years, her influence has expanded beyond music, making fans and analysts curious about Rubi Rose net worth. As of 2025, her financial success reflects not just her hit songs, but also her ventures in fashion, endorsements, and entrepreneurship.
This article takes a closer look at Rubi Rose’s net worth, her inspiring journey from modeling to rap superstardom, and the strategic moves that transformed her into one of the most talked-about female artists in the industry today.
Biography Table
| Attribute | Details |
|---|---|
| Full Name | Rubi Rose Benton |
| Stage Name | Rubi Rose |
| Date of Birth | October 2, 1997 |
| Birthplace | Lexington, Kentucky, USA |
| Nationality | American |
| Profession | Rapper, Model, Entrepreneur |
| Genre | Hip-Hop, Rap |
| Years Active | 2016 – Present |
| Estimated Net Worth (2025) | $3 million – $5 million |
| Breakthrough Song | “Big Mouth” (2019) |
| Record Label | Hitco Entertainment |
| Notable Collaborations | Future, PartyNextDoor, Cardi B |
| Social Media Followers | Over 5 million (combined platforms) |
The Early Days: How Rubi Rose Made Her Start
Rubi Rose Benton, better known as Rubi Rose, was born on October 2, 1997, in Lexington, Kentucky. Raised in a multicultural household, Rubi’s Ethiopian and Japanese heritage gave her a unique edge in both looks and personality. She grew up with a deep love for music, influenced by icons such as Nicki Minaj, Foxy Brown, and Tupac Shakur.
Before she became a rap sensation, Rubi first gained public attention through modeling. She appeared in several music videos, including Migos’ hit “Bad and Boujee,” which introduced her to millions of viewers worldwide. Her magnetic presence on camera quickly made her a favorite in the modeling scene, but Rubi knew she wanted more than just to be in front of the camera—she wanted to own her image and tell her own story.
Her early modeling gigs opened doors to the entertainment industry, giving her valuable exposure and connections. This foundation helped her transition smoothly into music, where she could fully express herself. By 2019, Rubi had already begun making a name for herself as a rapper, showcasing her distinctive voice and fearless lyrics that resonated with young audiences craving authenticity.
Breaking into Music: The Turning Point
Every successful artist has a breakthrough moment, and for Rubi Rose, that came when she released her single “Big Mouth” in 2019. The song’s raw energy and confidence immediately drew attention, earning her a growing fanbase and the respect of hip-hop insiders. Shortly after, Rubi signed with Hitco Entertainment, a move that propelled her career forward.
Her debut project, “For the Streets,” showcased her versatility as both a lyricist and performer. It featured collaborations with big names like Future and PartyNextDoor, further solidifying her place in the rap game. What made Rubi stand out wasn’t just her looks or style—it was her authenticity. She rapped about empowerment, independence, and ambition, themes that resonated strongly with a new generation of female listeners.
Rubi’s success as a musician also translated into financial growth. Rubi Rose net worth began climbing steadily as she booked shows, collaborated with top artists, and secured lucrative brand deals. Her music streaming numbers across platforms like Spotify and YouTube also contributed significantly to her rising income.
Beyond Music: Building a Brand and Expanding Her Empire
What sets Rubi Rose apart from many other artists is her understanding of branding. She has turned her popularity into a multi-faceted business empire. Her social media presence—especially on Instagram, where she commands millions of followers—has become a platform for both self-expression and marketing. Brands across beauty, fashion, and lifestyle industries have partnered with her, recognizing her influence among Gen Z and millennial audiences.
Rubi has also ventured into fashion design, launching collaborations and promoting her own merchandise. Her bold fashion sense has earned her recognition as a style icon, often gracing the covers of magazines and attending major fashion events.
Moreover, Rubi Rose has explored digital platforms like OnlyFans, where she reportedly earned impressive revenue by connecting directly with fans. While her decision to join the platform sparked discussions, it showcased her ability to turn digital influence into profit—further increasing her overall net worth.
By 2025, Rubi Rose net worth is estimated to be between $3 million and $5 million, with the number expected to grow as her brand expands. Her income streams include music sales, streaming royalties, modeling, social media endorsements, and digital entrepreneurship.

The Power of Reinvention and Resilience
Rubi Rose’s rise wasn’t without challenges. From online criticism to industry skepticism, she faced hurdles that could have easily derailed her career. But instead of backing down, Rubi turned adversity into motivation. Her confidence and resilience have made her one of the most respected young women in entertainment.
Her story reflects a new era in celebrity culture—one where artists no longer rely solely on record labels or traditional media to succeed. Rubi has built her career through independence, digital engagement, and personal branding. Her success reminds us that Rubi Rose net worth is more than a number—it’s a reflection of self-belief, creativity, and persistence.
Conclusion
From modeling beginnings to hip-hop stardom, Rubi Rose’s net worth is a testament to her determination, vision, and business intelligence. She represents the modern artist—creative, confident, and capable of building an empire on her own terms.
Her journey from posing in videos to owning stages worldwide shows that success is about more than luck; it’s about strategy, self-belief, and adaptability. As she continues to evolve, Rubi’s story serves as an inspiration for young artists and entrepreneurs aiming to turn passion into profit.
In the ever-changing entertainment landscape, Rubi Rose stands tall—not just as a performer, but as a brand, a businesswoman, and a voice of empowerment.
FAQs
1. What is Rubi Rose net worth in 2025?
Rubi Rose’s net worth is estimated to be between $3 million and $5 million, reflecting her income from music, modeling, and business ventures.
2. How did Rubi Rose become famous?
Rubi first gained attention as a model in music videos, including Migos’ “Bad and Boujee,” before launching her music career with hit singles like “Big Mouth.”
3. Does Rubi Rose make money outside of music?
Yes. She earns from modeling, brand partnerships, fashion collaborations, and online platforms like OnlyFans.
4. What record label is Rubi Rose signed to?
Rubi Rose is signed with Hitco Entertainment, a label known for supporting diverse and emerging talent.
5. What makes Rubi Rose stand out in the rap industry?
Her blend of confidence, lyrical honesty, and business acumen make her a standout artist who embodies empowerment and self-made success.
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